Ciclo is an e-commerce and marketing office based in São Paulo City. In 2018 November they asked me a new visual identity to spotlight for their work, now more focused in performance for the clients with social ads and online market in place of just being a marketing agency.
Graphic elements are fluid, colorful but objective. The system can transit from social media to print materials and billboards. Typography is taken beyond rules to give it more dynamics in a fun way.
